World

2nd Amazon boycott happens May 6 to 12

May 07, 2025

New York [US], May 7: A second boycott against Amazon and its affiliated businesses will be held from May 6 through May 12 as some shoppers protest what they call corporate greed, companies that have rolled back their diversity, equity and inclusion (DEI) efforts and U.S. President Donald Trump's efforts to eliminate federal DEI programs since taking office.
The boycott of Amazon is organized by The People's Union, the same grassroots group that coordinated the one-day economic consumer blackout on Feb. 28.
The boycott includes Amazon and its affiliates, including Whole Foods Market, Amazon Fresh, Amazon Prime Video, Audible, Twitch, Ring, Zappos and Kindle. The People's Union has had several weekly boycotts of various businesses and retailers since Feb. 28, including Walmart and General Mills. The group also had a second three-day economic blackout in April.
Boycott plans continue through July 4 for the group, when organizer John Schwarz has said longer-term boycotts against specific companies will be announced, according to USA Today. These boycotts are in addition to separate actions by other organizations protesting Target and other retailers.
Source: Xinhua News Agency

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Coca-Cola celebrates Kolkata's beloved Adda Tradition by bringing back the 'Laal Mejhe' this Durga Puja

Kolkata (West Bengal) [India], October 15: This Durga Puja, Coca-Cola India is bringing back the spirit of Kolkata's beloved adda tradition through 'Laal Mejhe', a cultural initiative inspired by the neighbourhood courtyards, verandas and familiar gathering spots that have long been at the heart of the city's social life. As Kolkata's urban landscape evolves and these traditional spaces become less accessible, Coca-Cola Laal Mejhe seeks to recreate them, giving people a place to slow down amid the festive bustle and enjoy the simple pleasure of an unhurried adda. The campaign revives the spirit of traditional adda spaces across Kolkata, inviting people to reconnect over conversations, culture and shared experiences. Link to the film: Here.

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